There’s plenty of talking these days about corporate responsibility and business interests in sustainable development. Women leadership and gender empowerment are drivers for more sustainable business practices and profitable impact creation. Yesterday I had the pleasure of attending an event at the Singapore Sustainability Academy that combined these two – women leadership and responsible, sustainable business.
The Singapore Sustainability Academy (SSA), which was opened on World Environment Day on June 5 this year, is a training and networking facility on sustainability, “promoting low carbon economy, resource efficiency and sustainable practices among businesses and the community.”
The SSA further serves as a platform for the Women4Green initiative that the property owner and developer CDL has kick-started. Sustainability at the Singapore’s own private sector property developer has been led by a power-woman Esther An for a long time, and she has served as a role model for many women in sustainability. It is no wonder that CDL then has taken up the challenge of leading sustainable development not only in their own comfort zone but much beyond.
Yesterday, the topic of the panel discussion and event was thought-leadership in circular economy, featuring and promoting successful circular economy business models. Four companies were represented in this sharing and learning panel; CDL, Accenture, Interface and Ikea. And I doubt it being a coincidence all representatives were women: Experienced, smart and passionate business practitioners and leaders in their different industries.
Interface’s Chief Sustainability Office Erin Meezan obviously has a lot to share, as the company could righteously be called the world’s leading sustainability company. They have been incorporating sustainability into their core operations for decades, and currently are advocating for “Climate Take Back” – a vision of reversing climate change through collaborative action of all stakeholders. Pretty bold. “Take back” models are common circular economy opportunities and now a company is saying let’s use this for taking back our climate, work together to not only stop climate change but change it to positive.
Interface is not a consumer-facing company and in that a lesser known brand for a wider audience. A company that reaches consumers and has an impact on their consumption and awareness, is Ikea. I mean, who hasn’t heard of Ikea? And they are luckily using their reach and visibility to advocate for sustainability as well, and with amazing initiatives at that. At the event their SEA sustainability chief Hui Mien Lee shared how Ikea has taken sustainability into their core operations; they have a democratic design committee for new product development, meaning that all product design is weighed against their five principles of form, function, quality, sustainability and low price. And all five have to be met in order for the product to go into production and sales. They also use an internal sustainability scorecard for each of their products and measure sales against it.
Circular economy is the future of business and a way for more sustainable future. Yesterday’s discussion provided examples of successful circular economy models that are profitable and responsible. And as shared by inspiring women leaders in such different industries (and often male-dominated), the event achieved great energy for pushing for more collaboration. By learning from each other and working with each other we truly can achieve positive impact through creation of sustainable business models that follow the Triple Bottom Line framework and add purpose to the mix. And women leadership.