Passion for Doing Good

There are times when it’s just that much easier to believe our planet might have a bright future after all.

I had an extremely inspirational call today at work with a young-ish social entrepreneur from Indonesia. He had been recommended by an important stakeholder to speak at our Responsible Business Forum and I wanted to get better acquainted with him to understand in what kind of role he could best play a part. Based on the website I knew to expect a good chat but this young guy really blew me off. Articulate, passionate, a true expert and sincerely determined to improve farmers’ lives.

It’s always heart-warming to meet people with a genuine passion for creating social impact and respecting environment. I have been lucky to meet many, and be involved and engaged in excellent initiatives. It’s a pity the news aren’t filled with stories of these exceptional, bright-minded people and their projects. The world should hear how much goodness there exists.

Today I learned a great deal of corn farming in Indonesia, of farmers’ challenges and of solutions to the same. I understood how small a small-holder farmer-s farm can be. I found out about more associations and organizations dedicated to supporting small-holder farmers and what could be done for empowering them. I got again new insight into Indonesian agriculture policies and ideas for how to engage them better for multi stakeholder dialogue. I got to know a social entrepreneur who had given up a space in a secure family business to utilize his expertise and skills for benefiting others.

Imagine, I learned all that in a call that last less than an hour. I can’t wait to have him speak at the Forum and engage and discuss with other experts of the field. I want him to be heard, I need him to share his message with the world.

Today no drama with Trump, no wars and crisis could keep me from being happy and confident. Never lose hope. There’s always the next generation that might get things right and save the world. One social entrepreneur is certainly doing his share.






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Outi Annala

A sustainability-enthusiast with a master's degree in social sciences and experienced working for public and private sectors and for an international Non-profit organization. Writing about life and all that matters in living a life to the fullest. Passionate about engaging the private sector to the development work, promoting partnerships between companies and non-profit organizations and initiating discussion and debates. Excited about life and living it to the fullest.

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